result
500+ quality leads
500+ quality leads generated just through organic content
ClientFieldnote Labs
Last updated
Clips from 4 episodes
62
Increase in inbound demos
3.4×
Clip views per month
410K
One recording day per month, repurposed into long-form episodes and more than 60 clips across four platforms.
The challenge
Great expertise, inconsistent output. Content was published when there was time, with no clear thread between one video and the next.
What we did
- Clarified the audience and the three topics worth owning
- Built a repeatable scripting and recording routine
- Edited, packaged and published on a fixed weekly rhythm
- Reviewed performance every week and adjusted the plan
The outcome
A content engine that now runs every week without heroic effort — and results that keep compounding.
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New positioning, tighter edits and packaging that finally matched the quality of the advice inside the videos.
+212%Average view duration
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A four-part behind-the-scenes series that turned a product launch into a story customers followed.
2.1MTotal watch minutes
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